Online course
Your online store with AI, from zero to first sale
You choose a product with real margin, set up the store on Shopify, create pages and copy with Claude and configure payments, shipping and legal pages. Then you learn to get your first visitors and measure what works, without spending on ads too early.
- 10 modules · 62 lessons
- exercises and quizzes in every module
- Completion certificate
- Lifetime access
Who it is for
- You want to sell online and don't know where to start.
- You have a physical shop and want to go online.
- You want AI to save you designers and copywriters.
By the end
- You'll have the store live with your pages and legal texts.
- You'll calculate real margin before investing.
- You'll have a plan for your first sales.
Included in the all-courses pack37 € one-off · 11 coursesGet all the coursesSee courses & pricing →
Or just this course27 €Buy this course
Full syllabus
Build your store and web pages with Claude, from zero to your first sale.
M1Before you sell: business model, real numbers and honest expectations6 lessons
- What you'll build (and what you won't)
- Three models: dropshipping, your own stock and digital products
- The numbers that decide: margin, cost per purchase and returns
- Honest expectations
- Your kit: Claude and how you'll use it
- Exercise and review
M2Choosing and validating a product with AI, without the "winning product" myth7 lessons
- Why the "winning product" doesn't exist
- The 2-minute filter
- Researching demand: Google Trends and search
- Looking at competitors ethically: the Meta Ad Library and TikTok
- Claude as your analyst: organised research and the margin gate
- Validate before you build
- Exercise and review
M3Platform: Shopify, your own site with Stripe, or WooCommerce5 lessons
- Three ways to sell online
- Real, checked costs
- When to choose each one
- Domain, email and the extras you pay for
- Exercise and review
M4Design and build your pages with Claude7 lessons
- Structure before design
- Copy-paste prompts for every page
- From prompt to page: Artifacts and iteration
- Good practice: mobile, speed and accessibility
- Moving it to Shopify: Custom Liquid and sections
- Publishing your own site with Stripe Payment Links (and Claude Code)
- Exercise and review
M5Copy and photos that sell with AI, without misleading anyone5 lessons
- From features to benefits: product copy with Claude
- AI photos and mockups: what you can and can't do
- Reviews: real ones only, and how to get them
- Claude as devil's advocate for your copy
- Exercise and review
M6Legal in the EU (with Spain as the worked example): what your store must comply with7 lessons
- Before you sell: registration, an accountant and how to use this module
- Legal pages: legal notice, privacy and cookies
- Terms of sale: withdrawal, the withdrawal function and the guarantee
- VAT, selling to other EU countries and invoicing
- Safe products: the GPSR
- Prices, reviews and AI: the Omnibus Directive and the AI Act
- Exercise and review
M7Payments, shipping and customer support6 lessons
- Getting paid: Stripe or Shopify Payments, and the test purchase
- Shipping and honest delivery times
- Returns without drama
- Automatic emails that actually help
- Customer support with AI templates
- Exercise and review
M8Traffic: organic, SEO and Meta Ads basics6 lessons
- Organic first: TikTok and Instagram
- Basic SEO for a small store
- The Meta pixel, with consent
- Meta Ads: structure and test budget
- The metrics: CTR, CPC, CPA and ROAS
- Exercise and review
M9Measure and improve: analytics, conversion and a 30-day plan5 lessons
- What to measure and where
- Finding the leak: the funnel
- Improving conversion methodically
- Your 30-day plan
- Exercise and review
M10Real and legal reviews: asking for them, showing them and complying with the law8 lessons
- Why reviews matter (and why only real ones count)
- When and how to ask for them
- Verified purchase and transparency labels
- What the law says: Omnibus, consumer law and what's forbidden
- Personal data: name, consent and private email
- Stars in Google: JSON-LD and AggregateRating
- Step by step with Dolphin Reviews
- Exercise and review
FAQ
Do I need Shopify?
The course uses Shopify, but the concepts (product, margin, pages, payments) apply to any platform.
How much does a store cost?
We give you the real cost of each piece so you can decide your budget.
Does it cover legal pages?
Yes: legal notice, returns, cookies and invoices in Spain.
How much is it and what is included?
It is included in the all-courses pack: €37 one-off, with lifetime access to the 11 courses, exercises, Dolphin Lab and certificate.
Is there a certificate?
Yes. Once you complete the lessons and pass the quizzes you download your Dolphin Academy completion certificate.
What if it's not for me?
You have a 14-day guarantee: if the course is not for you, email ayuda@dolphinia.academy and we refund 100%.